ScreenSafeUK

Adverts warn of cocaine dangers
A hard-hitting £1m television and internet advertising campaign to warn teenagers of the dangers of cocaine use is being launched by the government. The adverts feature a fictional dog called Pablo, who is used as a "mule" to carry cocaine by drug dealers. The dog seeks out coke users to find out what happens to them and in one advert, watches a young woman have a heart attack. The UK has recorded the highest number of cocaine users in the EU. > Read more.